Let’s face it — meetings are essential in any business setup. According to Zippia, 55 million meetings are held weekly in the United States.

A lot of work goes into planning these meetings and conferences. So, what if you could create customized recycled content from the meeting recordings?

In this article, we’ll discuss five benefits of repurposing your meetings and ways to make the most out of them. We’ll also discuss the best tool to repurpose meeting recordings in minutes.

So, let’s dive in!

6 Benefits of Repurposing Meetings

Here are seven benefits of repurposing meetings and how they can improve your overall business.

1. Maximizes the Value of Meeting Content

When you repurpose your content in different formats, it increases the opportunity to reach a wider audience. By sharing content on multiple platforms, you can attract new customers and build awareness and loyalty.

2. Improves Accessibility and Inclusivity

People have different learning preferences. To cater to various needs, you can reinforce the meeting content and showcase it in varying formats, including podcasts, short clips, blogs, infographics, webinars, and online courses.

Plus, adding texts, captions, images, and videos allows your audience (including the hearing impaired) to consume your content.

3. Enhances Training and Onboarding Processes

Transforming your recordings to on-demand training resources walks the new hires through a seamless onboarding process. Besides, repurposing makes the recordings easy to share. This makes it easier to achieve consistency and accuracy in future training.

4. Facilitates Better Meeting Review and Analysis

Reviewing recordings can encourage participants to discuss and gain a deeper understanding of essential or complex topics, which is crucial for effective decision-making.

Besides, video recordings capture non-verbal cues like facial expressions, gestures, and body language, providing additional context.

5. Supports Knowledge Management and Documentation

Repurposed content makes it easy for the employees to store and share knowledge. It gives everyone within the organization the ideas, updates, and visions to effectively work together.

Besides, recording every meeting in a company creates a collection of resources, allowing retrieval and reference of the information when needed.

6. Increases Engagement with Remote and Hybrid Teams

Get your teams to relive the meetings through podcasts, blogs, short clips, and videos. Recycled meetings are a great alternative to train remote and hybrid teams from different locations.

You can drip-feed the information to your members, ensuring they learn at their own pace and engage with all the content. Plus, you can offer supplementary training or information where needed.

Best Tool to Repurpose Meeting Recordings

Hello Audio lets you turn videos and audio into podcast feeds. You can convert your meeting recordings, events, digital courses, and more and launch your private audio feeds in minutes.

With its personalization features, you can easily create, manage, and publish podcasts. Plus, you can track the downloads, schedule episodes in advance, and manage podcast access.

Watch this instant demo and learn how to create your first podcast in minutes.

7 Ways to Repurpose Meeting Recordings

Here are seven easy ideas to repurpose your meeting recordings into new content.

1. Write Blog Posts

Create blog posts from recorded meetings and summarize the insights shared during the meeting.

Besides, you can develop FAQs from questions asked during the meeting or create a list of top tips from the speakers. Better yet, answer questions not answered during the meeting for your prospects to read.

2. Host a Replay

Another way to repurpose the meeting recordings is to host a replay. New attendees can view the pre-recorded meeting, and those who attended can rewatch it.

To keep the attendees engaged, you can set up interactions like quizzes, polls, tips, and links to appear in areas you want to emphasize.

3. Start a Podcast

Over 100 million Americans are expected to listen to podcasts in 2024. With Hello Audio, you can easily repurpose meeting recordings into audio playlists in minutes.

Hello Audio lets you quickly upload your recordings and convert them into custom podcast episodes. The podcasts are automatically directed to leading channels like Spotify and Apple Podcasts.

Hello Audio has built-in features like automatic audio transcription and provides data insights to improve the listening experience.

Start your free 7-day trial and let your audience access your meeting content anywhere, at any time.

4. Create Educational Webinars/Online Courses

Not all your customers get to attend your meetings. So, you can create on-demand mini-courses from the recorded meetings. You can quickly add your intended audience or students to your course.

Alternatively, pick informative and engaging sessions from the recordings, such as panels, presentations, and keynote speeches, to create an educational webinar.

5. Design Infographics and Visual Presentations

Let’s say your meetings covered lots of statistics, research, and data; you can transform them into infographics. Visual content makes it easy to capture and understand the critical points of your meetings.

You can also create mini infographics to break down the questions and answers of the attendants. Alternatively, develop an infographic glossary of terms and definitions from the recordings.

6. Use as Social Media Content

Extract your recordings’ creative and impactful insights and turn them into short clips. For instance, you can use the speaker’s quotes and key takeaways from the meeting to create social media posts that capture attention.

Consider creating reels, TikTok, and YouTube videos from the recordings and posting them on the company’s channels.

7. Turn Into Internal Training Material

Meeting recordings are a treasure trove of information and insights. You can repurpose meeting advice into bite-sized training courses for new team members. This approach eliminates the need for face-to-face or live training sessions.

Challenges of Repurposing Meeting Recordings

Let’s list some key challenges you might face when repurposing recordings.

• Tailor your content accordingly and adapt it to the requirements of each social media platform.

• Maximizing the use of your meeting content while avoiding blatant duplication.

• Manually repurposing content (both video and audio).

• Keeping the content interesting and accurate.

• Adding value and relevance to the recorded meeting can be hard.

• Planning your promotion and distribution strategies for repurposed content.

Are There Legal Considerations When Repurposing Meeting Recordings?

While it’s legal to record and repurpose meetings in general, you should consider legal issues that could arise from the speakers, attendees, and sponsors.

Therefore, you should inform the participants you intend to record the meeting before it commences. Besides, inform the speakers you intend to repurpose the voices, images, or comments captured in a meeting.

Also, seek one-party or two-party consent from the participants, depending on your state.

Best Practices for Storing and Accessing Repurposed Meeting Content

Before you plan on repurposing meeting content, there are important considerations to review.

Let’s list some of them.

Plan Ahead

Before the meeting, plan how to repurpose the recordings. Choose the formats you’ll use and the topics that resonate most with your audience.

Seek Consent

Let the participants know beforehand you plan to record and repurpose the meeting. Consider the state laws and obtain consent from the other parties.

Keep the Content Secure

Depending on your industry, there can be complexities and policies for storing meeting recordings. Make sure you meet the requirements.

Train Employees

You should inform employees how to handle and edit the recordings. Also, plan on how you’ll distribute, promote, and measure the success of your repurposing strategy.

Monitor Access

After the meeting, there should be restrictions and limited file sharing — only the intended audience should access the recording.

Frequently Asked Questions (FAQs)

Check out the top questions and answers about repurposing meeting recordings.

How Can Meeting Recordings Be Transformed Into Training Materials?

You can reformat your video and audio meeting content — team meetings, presentations, and product sessions. Then, share the information with your team members through courses.

What Are Creative Ways to Use Meeting Recordings for Team Building?

You can host a meeting replay or a webinar to help your remote teams connect and actively engage with each other.

By reviewing your recordings, you can encourage team members to bond over questions and games. Also, collect fun facts from the meetings and create quizzes. Then, host a contest where everyone can work together to solve them, promoting healthy competition.

These activities could help everyone strategize, communicate, and participate, resulting in seamless team collaboration.

How Can Meeting Recordings Be made Accessible to a Wider Audience?

Meeting recordings can be accessible to a broader audience through social channels like TikTok, YouTube, Facebook, Twitter, and LinkedIn.

Capitalize on the meeting content and turn it into a podcast, blog post, short clip, YouTube video, and infographics. Then, share on your social media platforms.

Are There Creative Ways to Use Meeting Recordings in Social Media Marketing?

There are creative ways you can use meeting recordings for social media marketing. For instance, you can extract audio from the recording and utilize it for podcasting. Consider creating infographics on quotes or keynotes from the speakers.

Alternatively, develop short clips for Instagram stories and TikTok or an in-depth YouTube video.

Conclusion

So, what are you waiting for? Repurpose your meeting content in the ways we’ve discussed above.

Remember, a segment of your audience prefers listening to podcasts; you can engage them more by repurposing the meeting recordings into podcast feeds.

With Hello Audio, you can instantly convert your videos and audio into podcasts. You can turn meeting recordings into private podcasts, create audiobooks, share exclusive courses, and much more.

Hello Audio seamlessly integrates with Zapier or ActiveCampaign. Moreover, you can control content access by sending unique links to your members. You can also monitor success and see the playlists getting attention and engagement.

Get a free 7-day trial and start harnessing the power of podcasts in your business today!