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Best of LYPP 2025: Michelle Pontvert’s Low-Lift Audio Event: How She Grew Her List and Re-engaged 924 People in 34 Hours

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Best of LYPP 2025: Michelle Pontvert's Low-Lift Audio Event: How She Grew Her List and Re-engaged 924 People in 34 Hours

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Inside This Episode

In this episode, we explore Michelle Pontvert’s approach to hosting online events using private podcasts. Discover how this “easy events enthusiast” created a 33-contributor audio event in just 34 hours, achieved an 872-person listen-through rate, and saw a 40% uptick in overall business sales. Learn why Michelle chose audio over traditional summit formats and how she designed an experience that benefits hosts, collaborators, and listeners equally.

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